The DEACERO® Difference

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The DEACERO® Difference

With over 70 years of Industrial Intelligence®, we stand apart from the rest of the steel industry thanks to our integrated business model, diverse portfolio of value-added products, and production of Mexico’s most sustainable steel—among the most sustainable worldwide—creating shared value through DEACERO’s Virtuous Circle®

01

Business Model
INTEGRATED

02

Diversification
PORTFOLIO

03

Steel
SUSTAINABLE


01 Integrated Business Model
Technology
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Recycling Centers
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Steel Mills (Production)
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Steel Processing (Transformation)
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Commercialization and Distribution Network
Talent
Our business model integrates every stage of the steel value chain—from scrap recollection and recycling to the production of high-quality steel, its transformation into finished products like wire, rebar, and structural beams, and its distribution through a trusted network of commercial partners. This integrated approach is powered by two core pillars: advanced technology and the talent of our people.
INTEGRATED BUSINESS MODEL
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RECYCLING CENTERS

We ensure a consistent, high-quality supply of raw materials through a diversified sourcing strategy.

SCRAP COLLECTION CAPACITY

Up to 3.8 million metric tons per year

RECYCLING INFRASTRUCTURE

More than 30 recycling centers strategically located.

SOURCING

A network of +1,000 steel scrap suppliers across the region.

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STEEL PRODUCTION

One of the main producers of long steel and reinforcing steel in Mexico.

STEEL PRODUCTION CAPACITY

Annual capacity: 4.4 million metric tons of steel.

PROCESS

Electric Arc Furnace (EAF) steelmaking and hot rolling mill operations—focused on energy efficiency and product consistency.

FACILITIES

Three EAF-based steel mills located in Mexico, supporting regional and international demand.

PRODUCTS

Steel billets, rebar, wire rod, commercial and structural bars

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STEEL TRANSFORMATION

A global leader in the production of wire and wire-based steel products.

WIRE PRODUCTION CAPACITY

1.4 million metric tons per year.

PRODUCTS

Industrial wire and wire-derived products.

FACILITIES

+20 wire and wire product plants in Mexico and in the U.S.

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DISTRIBUTION AND COMMERCIALIZATION

As we’ve grown, we’ve built a strong network of channel partners to serve our markets. Their growth is our growth—we succeed together.

Robust Global Distribution Network

Built over 70 years of experience.

We have a global presence with strategic locations across Latin America and North America.

We serve more than 50 business lines.

Through Mid-Continent, a DEACERO company, we distribute a broad range of products under multiple brands across the United States and Canada.

Global reach with strategic locations in over 20 countries.


02 Portfolio diversification

+90

Industrial Sub-sectors

+7,500

Customers and Distributors

+9,000

SKUs
PORTFOLIO DIVERSIFICATION
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MARKET DIVERSIFICATION

Expanded product range and integrated solutions designed to enhance performance and deliver added value across steel applications.

8 Vertical Markets
Cerco de agricultura

Agriculture & Fishing

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Building Construction

Cerco blanco

Industrial Construction Finishes

Rollos de acero

Manufacturing

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Energy

Avenida con edificios al lado

Infrastructure

Pozos petroleros

Oil, Gas & Mining

Automotriz

Automotive

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Product Portfolio Diversification
and Value-Added Solutions

Expanded product range and integrated solutions designed to enhance performance and deliver added value across steel applications.

7 Product Categories
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Wire Rod

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Industrial Steel Wire

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Wire Mesh and Multi-Purpose Steel Products

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Rebar

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Structural Beams and Bars

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Commercial Bars

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Pre-Fabricated Steel for Reinforcement

Sustainable Steel
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THE MOST SUSTAINABLE STEEL IN MEXICO

A sustainable supply and production process. DEACERO is the largest steel recycler in Mexico.

Over 3.8 million tons of recycled steel processed annually.

100% recycled steel

Latin America’s leading steel producer and the first in Mexico to develop Environmental Product Declarations (EPDs).

We use only one-quarter of the water per ton of steel compared to the national average in Mexico.

99% of ferrous waste is reused within our steelmaking process.

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THE MOST SUSTAINABLE STEEL IN MEXICO

We produce steel with the lowest CO2 emissions in North America. five times lower than the global average.

Average CO2 emissions per ton of steel among World Steel Association members (covering ~70% of global output): 1.9 t CO2 /ton steel.

Average CO2 emissions from BF-BOF (Blast Furnace–Basic Oxygen Furnace) integrated steel plants: 2.3 tons of CO2 per ton of steel produced.

Average CO2 emissions from EAF (Electric Arc Furnace) mini-mills: 0.6 tons of CO₂ per ton of steel produced

Mexico's national average: 1.3 t CO2 per ton of steel.

DEACERO: Just 0.36 t CO2 per ton of hot-rolled steel produced.